MARSOVIVS

Press & brand kit

The marks of the house, for the record.

Wordmark, monogram, palette, typography, voice, and boilerplate copy — gathered here for journalists, partners, and the customer's communications office.

For correspondence, write to press@marsovius.com. The desk answers within three working days.

Boilerplate

Three lengths. Use the version that fits. Do not alter; abridge with care.

short · 19 words

Marsovius is the open-source operational platform for institutions — Apache 2.0, built in Europe, deployed on the customer’s hardware.

medium · 49 words

Marsovius is the open-source operational platform that gives every institution — from a single online shop to a sovereign government — the same ontology, the same digital twin, the same auditable predictions, and the same code. Released under the Apache 2.0 licence and deployed where the customer’s sovereignty is.

long · 122 words

Marsovius is the open-source operational platform that gives every institution — from a single online shop to a sovereign government — the same ontology, the same digital twin, the same auditable predictions, and the same code. The platform is published under the Apache 2.0 licence; deployment runs on the customer’s hardware, in the customer’s jurisdiction, under the customer’s law. For institutional engagement, Marsovius dispatches Legates — senior engineers of the house — to install the platform, design the first ontology, train the operators, and remain as counsel through every production deployment that follows. The house is domiciled in the European Union and is bound, for sovereign customers, by the Pact of Sovereignty: domicile, control, exit, source, and audit guarantees committed in writing.

The marks

The wordmark is the principal mark of the house. The monogram is the secondary mark, used as favicon, social avatar, and institutional seal. Both are provided as SVG (preferred) and PNG (for systems that do not yet accept SVG).

Monogram · seal

Monogram · seal

White on vermilion. The institutional seal.

Palette

Three brand colours and two functional greys. The system is closed. No tints, no gradients, no off-palette accents.

#0A0A0A

Pumice Black

#0A0A0A

default background, the void

#F5EFE4

Pergamino

#F5EFE4

body text, marks on dark

#7B1E1E

Marsovius Vermilion

#7B1E1E

the seal, the button, the section II

#C9645A

Cinabrio

#C9645A

vermilion lifted for text

#6C6458

Ash

#6C6458

secondary, metadata

#1F1F1F

Carbon

#1F1F1F

hairlines on Pumice

Typography

Four typefaces. Each occupies one register of voice. No additions, no substitutions.

Typeface

Fraunces

Display / ceremonial — wordmark and headlines.

Marsovius — the answer in the open.

Typeface

EB Garamond

Editorial — body, manifesto, long form.

A legate of the house is sent to your premises.

Typeface

JetBrains Mono

Technical — specifications, identifiers, eyebrows.

POST /api/audience → 204

Typeface

Inter

Functional — UI labels where needed.

Request an audience

Voice & tone

— Do —

  • ·

    Speak the way a senior institution speaks to a senior institution.

  • ·

    Keep sentences short (8–15 words). Let weight come from omission.

  • ·

    Use the chiasmus at the moment of maximum institutional statement.

— Do not —

  • ×

    Do not use sales adjectives: revolutionary, seamless, world-class, transformative.

  • ×

    Do not animate the wordmark, place it over photography, or apply effects.

  • ×

    Do not publish prices, list customer logos, or imply endorsement.

Clear space & protection

Around every variant of the wordmark and the monogram there is a protected zone equal to the height of one capital M of that mark. No text, image, line, or graphic element may enter this zone.

  • · Never place over photography.
  • · Never apply gradient, shadow, stroke, glow, blur.
  • · Never rotate, stretch, or distort.
  • · Never animate the mark.
  • · Never recolour outside the brand palette.

Spokespeople & desks

The house speaks with one voice. Individual interviews are arranged through the press desk. No photographs of staff are issued; quotes are attributed to the house unless otherwise agreed in writing.

V

Coverage and correspondence are read and replied to. Embargoes are honoured. Quotes are accurate when attributed to the house.